Coach & minibus hire
One company.
Three problems solved.
McD's Coach Hire came to us with a slow website, no search presence, and a manual process costing them hours every week. Here's what changed.
McD's Coach Hire, Galway
Rebuilt from the ground up.
Operational from day one.
A legacy WordPress site migrated to a headless Next.js + WooCommerce platform. Faster load times, better mobile experience, route-based SEO, and a custom passenger manifest system, scoped, built, and handed over in a single engagement within 30 business days of kickoff.
Before
After
mcdscoachhire.ie, rebuilt on Next.js + WooCommerce
Solutions delivered
Headless Platform Migration
Legacy WordPress/WooCommerce migrated to headless Next.js. Decoupled frontend from CMS, dramatically faster load times, rebuilt UI for booking usability, optimised for Core Web Vitals.
→ Sub-2s load time. Mobile-first.
Passenger Manifest Plugin
One-click passenger manifest generation replacing hours of manual order searching. Batch processing, custom field mapping, multiple export formats, built for transport compliance requirements.
→ Hours of manual work eliminated per event.
SEO & GEO Search Visibility
Structured for both traditional search and AI-powered crawlers. Semantic markup, metadata hierarchy, and GEO optimisation, visible in Galway searches and AI search surfaces for coach hire.
→ Appearing in local search for coach hire in Galway.
“MCD Digital has been instrumental in transforming our online operations. From giving our website a complete modern refresh and optimising it for SEO, to automating our passenger manifests and improving our booking process. Every solution has directly improved how we run our business. We couldn't be happier with the results.”
McD's Coach Hire, Galway
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